Why Attend Paddlesports Retailer?

Paddlesports Retailer began with a very simple concept - create a high-quality tradeshow for paddlers, by paddlers - held at a time of year when retailers can actually attend and in a location that is affordable and accessible to most of the country. Thus, Paddlesports Retailer was born. We invite you to join us in Madison this fall to discover for yourself why Paddlesports Retailer is the official tradeshow of the paddlesports industry.



The demo day is central for buyers to be effective. We are holding the demo day a few hundred yards from the exhibition hall, in a small lake with grassy banks and shade. No more one hour bus rides! The demo will be held Wednesday and Thursday evenings from 4:00 to 7:30. The main floor of the show will be open 9:00 to 6:00. This way a buyer can look at a boat on the show floor and make notes of what boats he or she wants to paddle. It makes the demo much more effective. And of course, no demo day would be complete without a party after; the First Annual Paddlesports Retailer Pig Roast!

Wednesday, August 30, 2017
On-Water Demo Hours: 4:00 - 7:30 pm

Pig Roast: 7:30 to Dark

Thursday, August 31, 2017
On-Water Demo Hours: 4:00 - 7:30 pm

Location: Willow Island Pond


Paddlesports Retailer is the only place where you can see a curated mix of only brands that serve paddlesports retailers. Join us at Alliant Energy Center (home of Canoecopia) from August 30th - September 1st and then get back to your store for the weekend.

Wednesday, Aug. 30 - Friday, Sept. 1, 2017
Exhibit Hours (Wed-Thurs): 9:00 - 6:00 pm
Exhibit Hours (Friday): 9:00 - 3:00 pm

Location: Alliant Energy Center


Work hard, play hard. We will celebrate the unique culture of paddlesports with networking events and industry parties. But we will also come together to discuss the most important topic facing our industry - getting more people on the water. 

Full event listing coming soon!

Paddlesports Retailer Founding Exhibitors (to Date)

Full Brand List

  • Accent/Cannon Paddles
  • Aire Inc
  • Astral
  • BOTE
  • Branches
  • Cataract Oars
  • Confluence Outdoor
  • Delta Kayaks
  • Down River Equipment
  • Eddyline Kayaks
  • Geckobrands
  • H2O Performance Paddles
  • Hala Gear
  • Hobie Cat Company
  • Hurricane Aquasports/Native
  • Hyde Sportswear
  • Hyside Inflatables
  • Immersion Research
  • Jackson Kayak
  • Kajak Sport Components
  • Kaku Kayak
  • Kokatat, Inc.
  • Kwik Tek / AirheadSUP
  • Level Six
  • Malone Auto Racks
  • MTI Adventurewear
  • Mustang Survival
  • Myka, LLC/Myka Canoe Loaders
  • Nite Ize Inc
  • Nova Craft Canoe
  • NRS
  • Onyx / Absolute Outdoor, Inc.
  • Paddlers Supply 
  • Pau Hana Surf Supply, LLC
  • Sawyer Paddles and Oars
  • SEA-LECT Designs
  • Seals Skirts / Cloud 10 Gear
  • Seattle Sports
  • Starboard SUP
  • Stellar kayaks INC
  • Stohlquist WaterWare
  • Suspenz Storage & Transport
  • Sweet Protection
  • Swift Canoe & Kayak 
  • Tahe Kayaks
  • Thule
  • TRAK Kayaks
  • Valley Sea Kayaks
  • Watershed LLC
  • Wenonah
  • Werner Paddles